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Why You Should Have a Website for Your Restaurant

Lawrence M • Jun 05, 2020


The world has become a little strange with the spread of COVID-19. As a result, many businesses have had to adapt and change their business style and create new ways of doing business. 


Restaurants are just a few businesses who have had to come up with new and creative ways to reach their customers. One such way is creating a website. Customers aren’t able to come to you as easily, so why not go to your customers? 


Here are a few reasons why you should have a website for your restaurant. 


Practical


With most businesses closing their doors to help flatten the curve of COVID-19, it may leave you wondering how you can keep the customers coming. Having an online website creates a quick and easy way for your customers to check and see if you are open for business. It also lets them know what kind of services you are still offering, such as take out and delivery options. It’s a fast way to show everyone that they can still have easy access to their favorite meals. 


Did you know that 82% of Americans read reviews before making a decision? Having a website where people can leave their honest thoughts can help bring in greater traffic and boost your reputation across the World Wide Web. You may want to consider adding a few additional features as well. 


Quick and Easy


Having a website can make the experience much easier for your customers. They’ll be able to make a decision on their next meal and place an order from the comfort of their own home. A few things you may want on your website are:


Menu


One of the first things many customers may look for when entering your website is the menu. They may want to know what kind of delicious options you have at the ready and just how much they may need to spend. 


Having a menu can also help you display which specials are available for any given day and specific times those specials are served. Providing options for your customers can be a wonderful idea.


Pictures


Some of your customers may want to know what they are getting. Having pictures for your food items can help customers decide on what they are craving. If something looks delicious, it may even help your customers try new things.


Instacall


The usual next step customers have after picking out their meal is to give you a call and place their order. Having an “Instacall” button makes it that much easier for customers to call you and place an order while on a mobile device. It’s a one-click solution that helps make the website experience that much smoother. 


Order Online


You may want to consider having an order online option. This can help your restaurant operate more efficiently. It also allows your customers time to browse your menu options and discover deals or offers you may be currently advertising. 


COVID-19 Safety Measures

An important thing you may need to take into consideration is how you are handling COVID-19 safety measures. The world may be scary for some customers and they want to make sure that ordering from your restaurant is a safe thing to do. 


On your website, you can share what measures you have taken and inform your customers how you are making sure that your customers and your staff are safe. 


Inform your customers on how you have changed your food handling process to ensure that all items are clean. Show them how you have provided the supplies needed to handle packaging or how you may have changed your cleaning processes. 


If your customers see how much effort you are putting in to keep them safe, it may help them feel at ease when they come to pick up their favorite meal. 

If you are wondering what other things you can add to your current process, visit the FDA’s website. They have listed several options and methods that you can use to help keep you, your staff, and your customers safe. 


Contact Us


Thinking about creating a website for your business? Contact us and we can help get you started. Already have a website but need additional improvements to spice things up? Check out our video services and graphic design and see which services fit your needs best.



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