Dual Pixel Blog

What Is Affinity Photo And Who Is It For?

Mckenzie Holder • February 14, 2022

Wondering if you should use Affinity Photo? Not quite sure if it will be the right fit for you and your company? We’ve done the research for you to weigh the pros and cons and see if this is the right program for you. While Photoshop is an incredibly useful tool, you may find that this is the perfect alternative.

What is Affinity Photo?

Affinity Photo is a low-cost image editing software developed for iOS, macOS, and Windows. With a wide array of tools for both RAW image processing, image editing, and retouching tools, you’ll find that you’ll be able to achieve your image goals with this software.

What Does Affinity Photo Do?

Operating as an Adobe Photoshop alternative, Affinity Photo takes uploaded images and provides the tools needed to allow any ideas that you may have to come to life. Designed by professional photographers and offered in many different languages, Affinity Photo is designed with you in mind. From seamless redo to autosave, and improved white balance and spit toning, this program can just about do it all. For a complete list check out their features here.

Who is Affinity Photo for?

While it is a professional software, Affinity photo is for anyone wanting to improve their photos or photoshop knowledge and skills. As with every program, there is a learning curve, but with a little exploration, you’ll find the program easy to use for your specific needs. Whether you are just starting out or have been in the game for a while this program could be for you.

What are the Pros?

Fast
Easy to use
Photoshop-like feel
No monthly payments
No worries about crashing

What are the Cons?

It may take some getting used to
It is missing some options that Photoshop provides

Conclusion

Should you use Affinity Photo? That is something up to you. It’s a wonderful Photoshop alternative with a much cheaper one-time payment. If you are still not confident in your image editing skills, contact us and we can help get you started while you build up your experience. Need something else? Check out our services to see how we can best serve you.

< Older Post Newer Post >

Dual Pixel Designs, LLC BBB Business Review

REI Drilling Logo and Website Redesign

By Kelsey Magana • May 30, 2025

Project Case Study: Dual Pixel & REI Logo Design and Website Enhancement Dual Pixel partnered with REI, a leading industrial directional drilling company, to develop a bold and distinctive logo design aimed at positioning REI as a major competitor in the energy and infrastructure sector. REI specializes in advanced directional drilling solutions critical to projects in oil and gas, utilities, and telecommunications. The project focused on creating a strong visual identity that reflects REI’s technical expertise, reliability, and leadership in this highly specialized industry. Achieving an industry impact Dual Pixel crafted a modern and impactful logo that visually communicates REI’s strength and innovation, helping the brand stand out among competitors. Alongside this, a more effective website was developed specifically for REI’s industrial clients, showcasing the company’s project portfolio, technological capabilities, and service excellence with clear navigation and a professional presentation. These efforts together established REI visually as an industry leader, improving brand recognition and credibility within the directional drilling market. Ultimately, the updated branding and digital presence supported REI’s efforts to attract new high-value clients and expand its competitive footprint. Closing Thoughts Through a strategic combination of logo redesign and website improvement, Dual Pixel successfully reinforced REI’s position in the directional drilling industry. The new visual identity and enhanced online presence not only boost REI’s market visibility but also reflect the company’s commitment to innovation and quality.

Built Bar + Dual Pixel a tornado of genius on the big screen.

By Lawrence M • December 13, 2024

Dual Pixel teamed up with Built Bar to create an engaging motion graphics video that showcases the delicious flavors of their protein bars. The concept revolved around a dynamic tornado of vibrant ingredients—such as nuts, chocolate, and fruit—being swirled together and packed into a Built Bar. This creative approach aimed to visually highlight the product's appeal while capturing the attention of potential customers.

Chase Marketing + Built Bar + Dual Pixel and match made for the big screen

By Lawrence M • December 11, 2024

Dual Pixel's video team collaborated with Built Bar, a local Utah company renowned for its innovative protein bars. Our task was to create an engaging motion graphics animation that effectively communicates the unique selling point of Built Bar's products: the use of REAL Cookie Dough.