Dual Pixel Blog

New Client Update - Farm Stand | Hand Drawn Logos separate you from the crowd.

Lawrence M • October 12, 2023

DUAL PIXEL CREATES A FRESH AND HOMETOWN LOGO FOR FARM STAND

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When it comes to design, capturing the essence of a brand is crucial. Dual Pixel, a renowned design agency, recently took on an exciting project for Farm Stand, a local provider of fresh food. The challenge was to create a hand-drawn logo that instantly conveyed the message of freshness and set Farm Stand apart from amateur competitors.

The main impact of Dual Pixel’s work was evident in the amazing looking logo they designed for Farm Stand. The logo perfectly embodies the spirit of a hometown market, creating a sense of warmth and familiarity. It cleverly incorporates elements that directly relate to the farm-fresh concept, ensuring that customers instantly recognize the quality and authenticity Farm Stand offers.

By opting for a hand-drawn design, Dual Pixel successfully avoids the generic and impersonal look commonly associated with amateur designs. The logo stands out from the crowd, leaving a lasting impression on potential customers. Its unique and charming design not only distinguishes Farm Stand from its competitors but also captures the attention of anyone who comes across it.

With this new logo, Farm Stand can confidently showcase its commitment to providing fresh, locally sourced food. The design effectively communicates the brand’s values and helps build trust among customers. It serves as a visual representation of what sets Farm Stand apart from others in the industry.

Dual Pixel’s work on this project demonstrates their ability to translate a client’s vision into a compelling design. Their attention to detail and understanding of the market resulted in a logo that truly reflects Farm Stand’s identity and creates an emotional connection with its target audience.

In conclusion, Dual Pixel’s collaboration with Farm Stand has resulted in an amazing logo that captures the essence of freshness and hometown charm. The design effectively sets Farm Stand apart from amateurs in the industry, creating a strong brand identity that resonates with customers. With this new logo, Farm Stand is well-positioned to attract and retain loyal customers who appreciate the value of fresh food.


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REI Drilling Logo and Website Redesign

By Kelsey Magana • May 30, 2025
Project Case Study: Dual Pixel & REI Logo Design and Website Enhancement Dual Pixel partnered with REI, a leading industrial directional drilling company, to develop a bold and distinctive logo design aimed at positioning REI as a major competitor in the energy and infrastructure sector. REI specializes in advanced directional drilling solutions critical to projects in oil and gas, utilities, and telecommunications. The project focused on creating a strong visual identity that reflects REI’s technical expertise, reliability, and leadership in this highly specialized industry. Achieving an industry impact Dual Pixel crafted a modern and impactful logo that visually communicates REI’s strength and innovation, helping the brand stand out among competitors. Alongside this, a more effective website was developed specifically for REI’s industrial clients, showcasing the company’s project portfolio, technological capabilities, and service excellence with clear navigation and a professional presentation. These efforts together established REI visually as an industry leader, improving brand recognition and credibility within the directional drilling market. Ultimately, the updated branding and digital presence supported REI’s efforts to attract new high-value clients and expand its competitive footprint. Closing Thoughts Through a strategic combination of logo redesign and website improvement, Dual Pixel successfully reinforced REI’s position in the directional drilling industry. The new visual identity and enhanced online presence not only boost REI’s market visibility but also reflect the company’s commitment to innovation and quality. 

Built Bar + Dual Pixel a tornado of genius on the big screen.

By Lawrence M • December 13, 2024
Dual Pixel teamed up with Built Bar to create an engaging motion graphics video that showcases the delicious flavors of their protein bars. The concept revolved around a dynamic tornado of vibrant ingredients—such as nuts, chocolate, and fruit—being swirled together and packed into a Built Bar. This creative approach aimed to visually highlight the product's appeal while capturing the attention of potential customers.

Chase Marketing + Built Bar + Dual Pixel and match made for the big screen

By Lawrence M • December 11, 2024
Dual Pixel's video team collaborated with Built Bar, a local Utah company renowned for its innovative protein bars. Our task was to create an engaging motion graphics animation that effectively communicates the unique selling point of Built Bar's products: the use of REAL Cookie Dough.

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