AKA Print Design
There are only two types of print marketing materials – those that are left behind on the table after the meeting, and those that earn a permanent real estate in your audience’s hearts. Which ones do you want?
The tremendous amounts of marketing material that people come across on a daily basis has forced the average consumer to be ruthless in terms of spending their attention. It doesn’t take them a fraction of a second to ignore a mediocre marketing material, be it a brochure, catalog, flyer, or any other print material.
In this fiercely competitive environment, Dual Pixel can be a friend that can help you make a lasting impact on your audience’s psyche.
How do we do it?
Marketing is all about psychology. What works for your competitor will not work for you because your audience does not see you the way they see your competitors. Therefore, we never try to replicate your competitors’ success. Instead, we chart a unique growth path for you. We take our extensive knowledge of design elements and principles, and combine it with our in-depth understanding of consumer psychology to create timeless print designs that work spectacularly for our clients.
We design a range of print marketing materials, which include, but are not limited to:
- Print Design
- Billboard Design
- Tradeshow booth design
not limited to
- Car wrap designs
- Magazine Ads
- In-Store Displays
- Truck/Bus Wraps
Why Our Designs Excel?
Dual Pixel has a deep understanding of how consumer psychology works, and how it can be influenced with the right design. That’s a formidable combination. We do not create designs that we think are great. We create designs that we know will be great, based on our scientific approach. Subjective biases are minimized and more focus is laid on scientific approaches to create stunning designs that will leave your audience completely impressed by you. Here are some of our core principles:
emotions vs. Functions
High engagement products require utilitarian messages, while low engagement products require emotional messages to grab consumer attention. Dual Pixel knows exactly how to employ both techniques effectively to entice your customers to your offerings. It’s an art and we are the maestros.